*Library Resource (on reserve)
Design Diaries: Creative Process in Graphic Design by Lucienne Roberts and Rebecca Wright
Research Project:
Design Case Studies
Description:
Select a designer/design agency and conduct thorough research regarding the designer, including company and background information, the type of work, and documented design accomplishments and achievements. You must also choose one significant project completed by the designer to further examine in a detailed case study. The case study should analyze the chosen project from beginning to end (research, process, development, completion). Research should be assembled into a final presentation created in InDesign.
Final presentations are scheduled for Monday, February 20th. Oral presentations should be around 10 min in duration.
Wikipedia is not a reliable source of research and should not be used. You will be asked to cite all sources, so be sure to keep track of all publishing details related to books, articles, journals used in your research.
Wikipedia is not a reliable source of research and should not be used. You will be asked to cite all sources, so be sure to keep track of all publishing details related to books, articles, journals used in your research.
Objectives:
Discuss the creative process of a professional designer
Conduct in-depth research on a graphic design project
Display oral and written communication skills
Prepare a formal, oral, visual and written presentation
Selected Designers/Agencies:
2x4 (Michael Rock)
Sussman/Prejza (Deborah Sussman)
Pentagram (Paula Scher*/Michael Bierut)
Kolar Design (Kelly Kolar)
Two Twelve (David Gibson)
Vignelli Associates (Massimo Vignelli)
Lance Wyman
Saul Bass
Frost Design (Vince Frost)
EdenSpiekermann
Bruce Mau Design (Bruce Mau)
Stefan Sagmeister*
Borries Schwesinger*
Bond + Coyne*
Wolff Olins
Landor
Interbrand
Chermayeff + Geismar
Grading Criteria:
+ Completion of all points in the study
+ Organization of Materials Presented
+ Depth of Research
Quality and Design of Oral/Visual Presentation
Case Study Points of Reference
Name of Designer/Agency:
Business Profile:
Project Title:
Project Dates:
Client:
Project Team:
(Art Director, Designer, Production, Copywriter, Artist)
Project Objective:
Target Audience Profile:
Project Strategy:
Describe the venue(electronic, print, environmental design, etc):
Other insights:
No comments:
Post a Comment